Uber Eats Super Bowl Experience 2024

We brought the Uber Eats experience to life with the Get Almost, Almost Anything Shop at the Super Bowl experience in Las Vegas. This innovative, multi-room grocery store showcased the diverse range of items available for delivery, from household essentials to snacks, all with a playful football-themed twist. Throughout the activation, attendees enjoyed interactive elements like pop-up giveaways, surprises, and secret tunnels with photo opportunities. At the same time, NFL players made special appearances for meet-and-greets. This event was a huge success for Uber Eats and a crowd favorite at the Super Bowl experience.

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Chief Creative Officer: David Stark
Creative Direction: Bry Crasch
Art Direction: Ryan Wattaul
Graphic Design & Illustration: Ryan Wattaul
Environmental Design: Molly Hellring, Lauren Hansen
Creative Producer: Matt Glove
Client Services: Lee Kociski, Cara Pruyn
Fabrication: Creators XP